Blog

Presentation: Pros & Cons of Building Your Art Portfolio in WordPress

Posted by on May 24th, 2023

Are you on the fence about building out your artist portfolio site in WordPress? Maybe you’re not really sure you should have an artist portfolio site at all? Come join Aimee in a presentation for New Hampshire WordPress about the pros and cons of working in WordPress to DIY, build, or have your portfolio site built!

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Marketing News Roundup: May 2023

Posted by on May 1st, 2023

In this month’s roundup, I go over some changes you may need to know about regarding social media, search, and more. You’ll find stuff about Google, Instagram Reels, Twitter, Tumblr, Mastodon, and ChatGPT in the May edition of our roundup.

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Site Launch: NE Mini Split Installers

Posted by on April 27th, 2023

hasOptimization is proud to announce the launch of a new site for client NE Mini Split Installers, a mini heat pump installer in Concord, NH.

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What happens when you don’t update your WordPress site? 

Posted by on April 17th, 2023

If you have a WordPress site, you’ve probably gotten a notification before letting you know that a new update is available. You may wonder if you should update now or if it’s okay to wait and do it later. So what could happen if you decide you don’t want to update anything? 

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Marketing News Roundup: April 2023

Posted by on April 3rd, 2023

It’s time for yet another marketing news roundup!

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Site Launch: Roving Vines Farm

Posted by on March 29th, 2023

hasOptimization is proud to announce the launch of a new site for Roving Vines Farm, a sustainable family-run farm in Chichester, NH. Roving Vines is opening their doors for the first time, and we were thrilled to help them on this leg of the journey by building out a whimsical site to host information for their farm including event consultation details, subscription services, and other items they will want to offer on their farm.

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A Biography of a Small Business: Ten Years of hasOptimization

Posted by on March 22nd, 2023

This month marks ten years that hasOptimization has been in business! Ten years is a long time (but also, it’s flown by), and this small business has come a long way! To celebrate hasOpt’s birthday, we wanted to share a little timeline of how the business came to be, and share some ideas about where we think it might go in the future. Buckle up while we go on a trip through time!

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Site Launch: Falconieri Visuals

Posted by on March 15th, 2023

hasOptimization is proud to announce the launch of a new website for medical animation and medical illustration artist Veronica Falconieri of Falconieri Visuals.

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Marketing News Roundup: March 2023

Posted by on March 1st, 2023

It’s time for another marketing roundup!

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Guide to Image Compression for Artists

Posted by on February 13th, 2023

Everyone wants to have a lean website. You know, the one that loads instantly and people never complain that it’s too slow or it takes forever to see what you want to see. One of the biggest factors towards having a lean website, especially for artists who are showing off a portfolio, is by having small (datawise) images. How can you accomplish that? By compressing your images, of course. But when it comes to artists, image compression isn’t simply as cut and dry. If you’re a business offering a non-visual service (like cleaning, or plumbing), compressing your images isn’t a…

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